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Three Ways Gen Alpha is More Digitally Advanced than Gen Z

With a more autonomous digital presence than Gen Z, Gen Alpha manages devices and online activities with minimal parental involvement.

Three Ways Gen Alpha is More Digitally Advanced than Gen Z

Social Commerce Power Plays

Shopping just keeps getting smarter—and way more fun. TikTok totally changed the game in 2024, but with a possible U.S. ban on the horizon, apps like Shop and Whatnot are stepping up big time.

Social Commerce Power Plays

Insights and Inspiration for the Future of Creativity

Cannes Lions 2024 provided a wealth of insights and inspiration, reaffirming the power of creativity in navigating and shaping the future.

Insights and Inspiration for the Future of Creativity

The Latest

AdAge

Global MSQ acquires SPCSHP

SPCSHP is officially joining the next generation creative, technology and media company unlocking global scale for its crew and clients.

Ad Age

Chaos, comedy, community, craft—60 predictions for creativity in 2025

AI remains a focus, but there are a host of other ways advertising will come to life this year

Ad Age

Engaging Gen Alpha online—how young consumers’ digital habits can influence marketers

3 insights that distinguish Gen Alpha from preceding generations

Ad Age

72 ad execs predict 2025 marketing trends—and what they want for the industry’s future

AI, personalization, bolder creativity and a renewed focus on DEI are among the trends ad leaders expect (or hope) will come into play in 2025

SHOOT

SPCSHP Launches Impact and Creator Offerings

Independent creative agency SPCSHP has launched its first-ever Impact and Creator offerings.

Roastbrief

SPCSHP Named Creative Agency of Record for American Dairy Queen Corporation

QSR Chain Seeks to Drive In-Restaurant and Digital Growth by Transforming Creative

MediaPost

SPCSHP Earns A Tasty Win: Creative AOR For American Dairy Queen

Independent agency SPCSHP just got a sweet deal.

AdAge

Big Spaceship rebrands to SPCSHP

Independent digital and creative agency Big Spaceship is relaunching under the name SPCSHP.

Ad Age

Dairy Queen Appoints SPCSHP As US Creative Agency of Record

American Dairy Queen Corp., which owns and operates Dairy Queen restaurants, has hired independent shop SPCSHP as its U.S. creative agency of record.

The Drum

Conquering Cannes: How to make Cannes pay off through networking, networking & networking

Raphael Bouquillon, vice-president of account management, SPCSHP shares his thoughts on conquering Cannes.

Marketing Brew

Coworking with Lizz Behler

Coworking with Lizz Behler - She’s VP, Brand, at SPCSHP.

AdAge

Chase Travel Channels Travel Inspo In A Campaign For Its New Hub

‘Where Travelers Go’ features vignettes of different global destinations with experiences for every kind of traveler.

4A's SmartBrief

SPCSHP shows "Where Travelers Go" with Chase

SPCSHP created a "Where Travelers Go" campaign for Chase Travel that spotlights the benefits of being a Chase Sapphire member and is running across digital, social and out of home, including Times Square billboards.

AgencySpy

Big Spaceship Relaunches as SPCSHP for a New Community Era

Independent creative agency Big Spaceship is relaunching as SPCSHP (pronounced “Spaceship”) to usher in a new era, one centered on new and upleveled services, and a community-driven approach at its core.

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